Case Study

FullContext

AI-powered demo builder & buyer copilot

Overview

FullContext is a full-stack demo platform that allows users to share their products and streamline the buyer experience.

We partnered with FullContext to envision and design a buyer copilot and seller platform. Our exceptional UX/UI work allowed FullContext to take their AI-powered product to market where it has transformed the self-guided buying journey.

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Process

User experience
Design system
Competitive research
Full product wireframes
Weekly stakeholder critiques
Iterations and refinements
Final design handoff to engineer team

Buyer copilot preview based off sales script

Outcome

Designing a powerful solution

The FullContext team asked us to design a platform that would reimagining sales calls. We designed a user-friendly chat interface which encouraged organic conversations between the Copilot and the buyer. This important feature was designed to feel familiar, approachable, and knowledgeable.

For the seller, we focused on an experience that would make it easy for sales teams to create their own live demos that they could build, launch, and manage.

Selecting resources to build a custom demo

Exploring the interactive demo with the buyer copilot

Taking an idea from sketch, to wireframe, to final design